The Whānau Ora Commissioning Agency and Motion Sickness have raised the bar to celebrate Te Wiki o Te Reo Māori 2024 with a digitised campaign in real time.
Across Aotearoa billboards are engaging the public with te reo alongside the translation, simplifying words and phrases. They also respond to environmental and social factors - such as weather conditions, the time of day, major sporting events, and breaking news making this an accessible, instant te reo Māori learning experience.
This way of celebrating and acknowledge Te Wiki o Te Reo Māori has never been done before.
