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Whānau Ora collective Te Pae Herenga o Tāmaki has been growing capability in the community through its Pitch Local 2019 initiative. The collective used innovation funding from the Whānau Ora Commissioning Agency to give frontline kaimahi the opportunity to launch their own programmes and make an impact with whānau.

Pitch Local is a “Dragon’s Den” style competition where contestants have two minutes to convince a panel of judges to back their best pitches. What makes it unique is that the contestants are pitching innovative ideas for social impact programmes.

Now in its second year, Pitch Local was looking to grow kaimahi programmes based on their daily interaction with whānau and their intimate knowledge of the community, what’s working and where there are gaps.

The idea was simple: those with experience in a community have the solutions to social issues. So frontline services and whānau ora professionals were approached with a question: Do you have an idea for a programme you’ve always wanted to do but haven’t had any resources to do it?

Kaimahi were then given the opportunity to finesse their ideas, articulate them, research and review the community need and their expected outcomes, and then make it happen.

Several initiatives were funded through Pitch Local 2019, including:

Vidjourn: A day in the life documentary journey with Whānau navigating Cancer

Vidjourn is a documentary style video with whānau sharing experiences of their journey through the different cancer pathways. The video takes you on a day-in-the-life journey of a cancer navigator, supporting whānau through radiation, chemotherapy, blood transfusions and side effects, and sharing the stories that emerge in the process. This is a resource created by whānau for whānau.

Boyz in the Hood: Youth Leadership Programme

Boyz in the Hood was a boot camp style programme for Māori and Pacific boys aged 12 to 16 years old. It aimed to support young tāne to become fit, healthy and confident in their community and create positive outcomes at school, in the sporting arena, socially, and in the community.

For more on Pitch Local stories:

watch the video

4 December 2019

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