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Whānau Ora Commissioning Agency (WOCA) has released a new publication that aims to deepen understanding of Social Return On Investment (SROI), and its implications on funding and investing in the social sector.

For years, WOCA has led the conversation on what to measure to bring whānau priorities to the forefront of best practice service delivery. “Whakainea Te Whakaaweawetia o Te Whānau Ora: Measuring Impact for Whānau Wellbeing” represents a significant milestone in WOCA’s measurement outcome journey.

The publication also supports the introduction of a wellbeing vision in Aotearoa New Zealand, which aligns with the WOCA approach of measuring success based on whānau wellbeing. From its early days, WOCA has asserted that there is more to a thriving community and nation than economic measures, and the latest publication contributes to this dialogue, including an example of an SROI analysis for a parenting programme.

How SROI works

SROI is a tool that helps organisations understand and quantify the social, environmental and economic impact they are creating.

It uses a participatory approach that identifies, measures and then captures in monetised form the value of a wide range of outcomes – in this example positive changes after completing a programme – whether these already have a financial value or not. 

The overall dollar value is then compared to the investment required, indicating cost-effectiveness or social return on investment.

A Broader Wellbeing Vision

“Whakainea Te Whakaaweawetia o Te Whānau Ora: Measuring Impact for Whānau Wellbeing” is the fifth publication in the WOCA outcomes measurement journey.

The journey started in 2014 and has passed through several key steps:

2014 – Establishment of Outcomes Framework

2015 – Creation of the Blueprint for Implementing Outcomes Measurement

2016 – Whole of Government Outcomes Wellbeing Framework for whānau

2017 – Measuring Impact with SROI through to now

2019 – Measuring Impact for Whānau Wellbeing

This latest publication contributes to the dialogue around impact and value measurement not only within Aotearoa but globally.

“We are pleased to be national leaders in measuring impact and acknowledged internationally in our leadership as being able to stand up and evidence the impact we enable in our communities,” says John Tamihere, CEO of WOCA.

“We must challenge all government agencies and others working in our community to meet the same standard of disclosure, accountability of measurement to individuals, families and communities they are paid to work in.”

Social Measurement in Action

As a result of the WOCA outcomes measurement programme, many Whānau Ora partners have started evaluating their own impact, and this latest publication will provide additional support.

“This social impact analysis report provides a foundation for Whānau Ora partners, indigenous providers and other like-minded organisations to reflect on their own journeys and value the changes for whānau they are achieving, and aim to achieve, through their services,” says Merepeka Raukawa-Tait, Chair of WOCA.

WOCA acknowledges Te Whānau O Waipareira as a thought leader in impact measurement. Today Waipareira releases an internationally verified social impact report on their Incredible Years Parenting Programme, an evidence-based intervention to address conduct problems in children. The report found that every dollar invested in the parenting course by the Government generates nearly four times the social value.

“Whakainea Te Whakaaweawetia o Te Whānau Ora: Measuring Impact for Whānau Wellbeing” is available in our resources section.

30 October 2019

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